Measuring the Digital World: Using Digital Analytics to Drive Better Digital Experiences

THE DEFINITIVE GUIDE TO NEXTGENERATION DIGITAL MEASUREMENT: INDISPENSABLE INSIGHT FOR BUILDING HIGH-VALUE DIGITAL EXPERIENCES!

• Helps you capture the knowledge you need to deliver deep personalization at scale
• Reflects today’s latest insights into digital behavior and consumer psychology
• For every digital marketer, analyst, and executive who wants to improve performance

To win at digital, you must captur…