What Works
By Iris Bohnet
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By Iris Bohnet
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Gender equality is a moral and a business imperative. But unconscious bias holds us back and de-biasing minds has proven to be difficult and expensive. Behavioral design offers a new solution. Iris Bohnet shows that by de-biasing organizations instead of individuals, we can make smart changes that have big impacts—often at low cost and high speed.
Categories
Social SciencesAwardsBusinessNonfictionSociologyEconomicsSocial ProblemsInequalityEconomics - General & Miscellaneous2016 FT & McKinsey Business Book of the Year Award ShortlistFinancial Times & McKinsey Business Book of the Year AwardOther AwardsPrevious Finalists - FT & McKinsey Business Book of the Year Award



