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Super Mario: How Nintendo Conquered America

By Jeff Ryan
Narrated by: Ray Porter
Unabridged — 8 hours, 21 minutes
Audiobook
$16.95
By Jeff Ryan
Narrated by: Ray Porter
Unabridged — 8 hours, 21 minutes
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The first princess Mario saved was Nintendo itself.

 

In 1981, Nintendo of America was a one-year-old business already on the brink of failure. Its president, Mino Arakawa, was stuck with two thousand unsold arcade cabinets for a dud of a game (Radar Scope). So he hatched a plan.

Back in Japan, a boyish, shaggy-haired staff artist named Shigeru Miyamoto designed a new game for the unsold cabinets featur­ing an angry gorilla and a small jumping man. Donkey Ko…