Now and Then: A Memoir of Vocation

The Education of an Adman provides industry insights by including about 50 anecdotes spanning a period of 35 years of the author's career as an account executive with New York advertising agencies. It is a true story of the quirky, unconventional nature of all aspects of the business, from strategic planning, research, creative, media planning and buying, to production and legal aspects of the job.

Spanning the period 1969 to 2003, the book includes a myriad of characters, some of whom were am…