Meet Stan, Patch the dog, and Little Red Tractor and read about their busy lives on Gosling Farm.

Stan and Little Red Tractor are taking sacks of wheat to Stumpy's Mill for grinding into flour. Then Stan spies a kitten stuck on one of the windmill's sails. He rescues her, but only after his world has turned upside down!

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Peter Geoffrey Tye: A Hampshire boy, who grew up in the rural community of Hartley Wespall, joined the Royal Navy at the age of fifteen and completed eight years service. Peter then embarked on a marketing career which led to copy writing and in 1977, the setting up of his own business from number 87 Fleet Street. From his 4th floor office he looked at the Daily Express building at the front, over St. Bride’s churchyard at the rear, and provided a business writing service to blue chip companies in the City of London.

Peter’s involvement with children’s entertainment began in 1993, when he produced Colin Reeder’s Little Red Tractor Stories for video and following Colin’s untimely death, wrote new Little Red Tractor stories for TV and book publication.

Peter Tye lives in Norfolk where he is an enthusiastic, if very average golfer, and enjoys sailing his Yeoman dingy on The Broads.

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Over the past few years, Brianna Wiest has gained renown for her deeply moving, philosophical writing. This new compilation of her published work features pieces on why you should pursue purpose over passion, embrace negative thinking, see the wisdom in daily routine, and become aware of the cognitive biases that are creating the way you see your life.

Some of these pieces have never been seen; others have been read by millions of people around the world. Regardless, each will leave you thinking: This idea changed my life.

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Some of these pieces have never been seen; others have been read by millions of people around the world. Regardless, each will leave you thinking: This idea changed my life.

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This is a professionally-formatted, free flowing ebook reproduction of unique, up-to-date guides produced by the Department of Defense that provide comprehensive information about all aspects of life in South Korea, with a special emphasis on geography, history, the economy, society, security and military matters, religion, traditions, urban and rural life, ethnic groups, crime, the environment, government, holidays, gender issues and much more.

CHAPTER 1: GEOGRAPHY * Introduction * Geography and Topographic Features * The Central Mountains * The Southern Plain * The Southwestern Plain * Climate * Bodies of Water * East China Sea * Yellow Sea (West Sea) * Sea of Japan (East Sea) * Strait of Korea * The Naktong River * The Han River * The Kum River * Major Cities * Seoul * Busan * Incheon * Daegu * Daejon * Gwangju * Environmental Concerns * Natural Hazards * CHAPTER 1 ASSESSMENT * CHAPTER 2: HISTORY * Introduction * Korean Origins * The Three Kingdoms * The Unified Silla Kingdom (668-935) * The Koryo (918-1392) * The Chosun Dynasty (1392-1910) * Japanese Colonialism (1910-1945) * A Divided Nation (1945-1949) * The Korean War * The Aftermath of War * On the Road to Democracy (1961-1987) * Modern Korea (1987-2012) * Recent Events * CHAPTER 2 ASSESSMENT * CHAPTER 3: ECONOMY * Introduction * Agriculture * Fishing * Manufacturing/Industry * Energy * Natural Resources * Trade * Tourism * Banking and Finance * Standard of Living * Employment Trends * Outlook * CHAPTER 3 ASSESSMENT * CHAPTER 4: SOCIETY * Introduction * Ethnic Groups and Languages * Religion * Shamanism * Buddhism * Christianity * Cuisine * Traditional Dress * Gender Issues * Arts * Pottery * Painting * Literature * Dance * Music * Folklore * Sports and Recreation * Taekwondo * Sheeruhm * Soccer * Baseball * Archery * Traditional Games * CHAPTER 4 ASSESSMENT * CHAPTER 5: SECURITY * Introduction * Relations with the United States * Relations with Neighbors * North Korea * China * Japan * Russia * Police * Military * Issues Affecting Stability * North Korea * Energy * Political Violence * Demographics * CHAPTER 1: PROFILE * Introduction * Geography * Climate * Bodies of Water * Major Cities * Seoul * Busan * Incheon * Daegu * Daejon * Gwangju * History * The Three Kingdoms (108 B.C.E.-918) * The Koryo (918-1392) * The Chosun Dynasty (1392-1910) * Japanese Occupation and the Korean War (1910-1953) * On the Road to Democracy (1953-1987) * Modern Korea (1987-2012) * Government * Media * Economy * Ethnic Groups and Languages * Chapter 1 Assessment * CHAPTER 2: RELIGION * Overview * Major Religions * Shamanism * Buddhism * Christianity * Religion and Government * Influence of Religion in Daily Life * Religious Holidays * Buildings of Worship * Churches and Cathedrals * Temples * Behavior in Buildings of Worship * Churches * Temples * Chapter 2 Assessment * CHAPTER 3: TRADITIONS * Introduction * Formulaic Codes of Politeness * Male/Female Interaction * Hospitality and Gift Giving * Eating Habits * Eating Out * Drinking Culture and Rituals * Dress Codes * Nonreligious Holidays * New Year's Day * Seollal (Lunar New Year) * Gookgyongil (Independence Day or National Day) * Labor Day * Uhleenee nal (Children's Day) * Ahbahee nal (Parents' Day) * Hyunchoonil (Memorial Day) * Gwangbokjol (Liberation Day) * Chuseok (Harvest Moon Festival) * Gaechunjul (National Foundation Day) * Hangul nal (Hangul Proclamation Day) * Dos and Don'ts * Chapter 3 Assessment * CHAPTER 4: URBAN LIFE * Introduction * Work Problems in Urban Areas * Urban Healthcare * Education * Restaurants * Marketplace and Street Vendors * Transportation * Cars and Motorcycles * Taxis * Subways * Buses * Trains * Ferries and Airplanes * Urban Crime * Chapter 4 Assessment * CHAPTER 5: RURAL LIFE * Introduction * Land Distribution and Rural Development * Economy * Transportation * Rural Healthcare * Education * Who's in Charge? * Border Crossings and Checkpoints * Landmines

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50% Off Active Print Subscribers. If you currently subscribe to the U.S. print edition of Elle, you can receive your NOOK Subscription at a 50% discount every month for as long as you subscribe to both editions. Select the monthly subscription button and begin your 14 day free trial. An email will then be sent to you with instructions to redeem your FREE offer.

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Steven D. Levitt is a professor of economics at the University of Chicago and a recipient of the John Bates Clark Medal, awarded to the most influential economist under the age of forty. He is also founder of The Greatest Good, a company that applies Freakonomic principles to philanthropy and business.

Stephen J. Dubner, a former writer and editor at The New York Times Magazine, is the author of Turbulent Souls (Choosing My Religion), Confessions of a Hero-Worshiper, and the children's book The Boy with Two Belly Buttons.

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The legendary bestseller that made millions look at the world in a radically different way returns in a beautiful 20th anniversary edition featuring a new foreword

Which is more dangerous: a gun or a swimming pool? Why do drug dealers still live with their moms? What do real estate agents and the KKK have in common?

These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life—from cheating and crime to sports and child-rearing—and whose conclusions turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: freakonomics.

Through forceful storytelling and wry insight, Levitt and Dubner show that economics is, at root, the study of incentives—how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of everything. The inner workings of a crack gang. The myths of campaign finance. The telltale marks of a cheating schoolteacher. What unites all these stories is a belief that the modern world, despite a great deal of complexity and downright deceit, is not impenetrable, is not unknowable, and—if the right questions are asked—is even more intriguing than we think. All it takes is a new way of looking. Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world.

This 20th anniversary edition of the book includes a gorgeous new cover design and a new foreword by Stephen Dubner, reflecting on the unexpected impact Freakonomics has had on the world over the last two decades, as well as the New York Times Magazine profile Dubner wrote about Levitt that started it all.

","The legendary bestseller that made millions look at the world in a radically different way returns in a beautiful 20th anniversary edition featuring a new forewordWhich is more dangerous: a gun or a swimming pool? Why do drug dealers still live with their moms? What do real estate agents and the KKK have in common?These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life—from cheating and crime to sports and child-rearing—and whose conclusions turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: freakonomics.Through forceful storytelling and wry insight, Levitt and Dubner show that economics is, at root, the study of incentives—how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of everything. The inner workings of a crack gang. The myths of campaign finance. The telltale marks of a cheating schoolteacher. What unites all these stories is a belief that the modern world, despite a great deal of complexity and downright deceit, is not impenetrable, is not unknowable, and—if the right questions are asked—is even more intriguing than we think. All it takes is a new way of looking. Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world.This 20th anniversary edition of the book includes a gorgeous new cover design and a new foreword by Stephen Dubner, reflecting on the unexpected impact Freakonomics has had on the world over the last two decades, as well as the New York Times Magazine profile Dubner wrote about Levitt that started it all.",[4669,4670],{"_225":4850,"_236":4852},{"_227":4851,"_229":230},"18.99",{"_227":4851,"_229":230},{"_225":4854,"_236":4855},{"_227":235,"_229":230},{"_227":235,"_229":230},{"_240":4857},[4858],{"_37":4859,"_61":4860,"_222":-5,"_63":4861,"_57":4686},"gid://shopify/ProductImage/48964370956528","https://cdn.shopify.com/s/files/1/0737/7593/9824/files/580682150.jpg?v=1751443479",426,{"_240":4863},[4864],{"_37":4865,"_193":4866},"gid://shopify/MediaImage/40657075863792",{"_37":4867,"_61":4860,"_222":-5,"_63":4861,"_57":4686},"gid://shopify/ImageSource/40685935624432",[4869],{"_253":254,"_4697":4870},[4871],{"_253":256,"_4700":4872,"_4710":-5},{"_231":122,"_244":-5,"_37":4873,"_193":4874,"_246":4875,"_248":4876,"_250":4877,"_257":4845,"_79":256,"_258":-5,"_4709":122},"gid://shopify/ProductVariant/46958733787376",{"_204":4704,"_37":4859,"_61":4860,"_222":-5,"_63":4861,"_57":4686},{"_227":4851,"_229":230},{"_79":4843,"_210":4845},[4878],{"_253":254,"_255":256},{"_231":122,"_244":-5,"_37":4873,"_193":4880,"_246":4881,"_248":4882,"_250":4883,"_257":4845,"_79":256,"_258":-5,"_4709":122},{"_204":4704,"_37":4859,"_61":4860,"_222":-5,"_63":4861,"_57":4686},{"_227":4851,"_229":230},{"_79":4843,"_210":4845},[4884],{"_253":254,"_255":256},[],{"_212":-5,"_79":-5},{"_255":4845},{"_255":4724},{"_255":4726},{"_255":4891},"2020-05-19T04:00:00Z",{"_255":4893},"true",{"_255":4895},"2020-05-15T04:00:00Z",{"_255":4897},"352",{"_255":4899},"8.1",{"_255":4901},"5.3",{"_255":4903},"0.9",{"_255":4671},{"_255":4751},{"_255":4907},"[{\"contributorId\":4777984,\"firstName\":\"Steven D.\",\"lastName\":\"Levitt\",\"jobName\":\"Author\",\"jobPrimary\":true,\"jobType\":\"Creative\",\"sequenceNumber\":1},{\"contributorId\":16440311,\"firstName\":\"Stephen J\",\"lastName\":\"Dubner\",\"jobName\":\"Author\",\"jobPrimary\":false,\"jobType\":\"Creative\",\"sequenceNumber\":2}]",{"_255":4909},"Revised, Expanded ed.",{"_255":4765},{"_255":4015},{"_255":4771},{"_255":4774},{"_4777":4778,"_255":4915},"TP",[4917,4918,4919,4921,4922,-5,4923,4925,4927,4928,4929,-5,-5,-5,4931,-5,-5,-5,-5,4932,4934,-5,-5,4936,-5,-5,-5,-5,-5,4939,4940,-5,-5,-5],{"_266":267,"_268":299,"_255":4765},{"_266":267,"_268":4767,"_255":4015},{"_266":267,"_268":269,"_255":4920},"[{\"contributorId\":4777984,\"fullName\":\"Steven D. 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Chapter One

What Do Schoolteachers
and Sumo Wrestlers
Have in Common?

Imagine for a moment that you are the manager of a day-care center. You have a clearly stated policy that children are supposed to be picked up by 4 p.m. But very often parents are late. The result: at day's end, you have some anxious children and at least one teacher who must wait around for the parents to arrive. What to do?

A pair of economists who heard of this dilemma -- it turned out to be a rather common one -- offered a solution: fine the tardy parents. Why, after all, should the day-care center take care of these kids for free?

The economists decided to test their solution by conducting a study of ten day-care centers in Haifa, Israel. The study lasted twenty weeks, but the fine was not introduced immediately. For the first four weeks, the economists simply kept track of the number of parents who came late; there were, on average, eight late pickups per week per day-care center. In the fifth week, the fine was enacted. It was announced that any parent arriving more than ten minutes late would pay $3 per child for each incident. The fee would be added to the parents' monthly bill, which was roughly $380.

After the fine was enacted, the number of late pickups promptly went ... up. Before long there were twenty late pickups per week, more than double the original average. The incentive had plainly backfired.

Economics is, at root, the study of incentives: how people get what they want, or need, especially when other people want or need the same thing. Economists love incentives. They love to dream them up and enact them, study them and tinker with them. The typical economist believes the world has not yet invented a problem that he cannot fix if given a free hand to design the proper incentive scheme. His solution may not always be pretty -- it may involve coercion or exorbitant penalties or the violation of civil liberties -- but the original problem, rest assured, will be fixed. An incentive is a bullet, a lever, a key: an often tiny object with astonishing power to change a situation.

We all learn to respond to incentives, negative and positive, from the outset of life. If you toddle over to the hot stove and touch it, you burn a finger. But if you bring home straight A's from school, you get a new bike. If you are spotted picking your nose in class, you get ridiculed. But if you make the basketball team, you move up the social ladder. If you break curfew, you get grounded. But if you ace your SATs, you get to go to a good college. If you flunk out of law school, you have to go to work at your father's insurance company. But if you perform so well that a rival company comes calling, you become a vice president and no longer have to work for your father. If you become so excited about your new vice president job that you drive home at eighty mph, you get pulled over by the police and fined $100. But if you hit your sales projections and collect a year-end bonus, you not only aren't worried about the $100 ticket but can also afford to buy that Viking range you've always wanted -- and on which your toddler can now burn her own finger.

An incentive is simply a means of urging people to do more of a good thing and less of a bad thing. But most incentives don't come about organically. Someone -- an economist or a politician or a parent -- has to invent them. Your three-year-old eats all her vegetables for a week? She wins a trip to the toy store. A big steelmaker belches too much smoke into the air? The company is fined for each cubic foot of pollutants over the legal limit. Too many Americans aren't paying their share of income tax? It was the economist Milton Friedman who helped come up with a solution to this one: automatic tax withholding from employees' paychecks.

There are three basic flavors of incentive: economic, social, and moral. Very often a single incentive scheme will include all three varieties. Think about the anti-smoking campaign of recent years. The addition of a $3-per-pack \\\"sin tax\\\" is a strong economic incentive against buying cigarettes. The banning of cigarettes in restaurants and bars is a powerful social incentive. And when the U.S. government asserts that terrorists raise money by selling black-market cigarettes, that acts as a rather jarring moral incentive.

Some of the most compelling incentives yet invented have been put in place to deter crime. Considering this fact, it might be worthwhile to take a familiar question -- why is there so much crime in modern society? -- and stand it on its head: why isn't there a lot more crime?

After all, every one of us regularly passes up opportunities to maim, steal, and defraud. The chance of going to jail—thereby losing your job, your house, and your freedom, all of which are essentially economic penalties -- is certainly a strong incentive. But when it comes to crime, people also respond to moral incentives (they don't want to do something they consider wrong) and social incentives (they don't want to be seen by others as doing something wrong). For certain types of misbehavior, social incentives are terribly powerful. In an echo of Hester Prynne's scarlet letter, many American cities now fight prostitution with a \\\"shaming\\\" offensive, posting pictures of convicted johns (and prostitutes) on websites or on local-access television. Which is a more horrifying deterrent: a $500 fine for soliciting a prostitute or the thought of your friends and family ogling you on www.HookersAndJohns.com ...

The foregoing is excerpted from Freakonomics by Steven D. Levitt and Stephen J Dubner. All rights reserved. No part of this book may be used or reproduced without written permission from HarperCollins Publishers, 10 East 53rd Street, New York, NY 10022
\"},{\"id\":\"28269220T\",\"type\":\"First Chapter\",\"linkText\":\"Read a Sample Chapter\",\"typeId\":\"1010\",\"abbr\":\"EXC\",\"maxToDisplay\":\"1\",\"displayOrder\":\"2\",\"text\":\"Freakonomics Rev Ed
A Rogue Economist Explores the Hidden Side of Everything

Chapter One

What Do Schoolteachers and Sumo Wrestlers Have in Common?

Imagine for a moment that you are the manager of a day-care center. You have a clearly stated policy that children are supposed to be picked up by 4 P.M. But very often parents are late. The result: at day's end, you have some anxious children and at least one teacher who must wait around for the parents to arrive. What to do?

A pair of economists who heard of this dilemma—it turned out to be a rather common one—offered a solution: fine the tardy parents. Why, after all, should the day-care center take care of these kids for free?

After the fine was enacted, the number of late pickups promptly went . . . up. Before long there were twenty late pickups per week, more than double the original average. The incentive had plainly backfired.

Economics is, at root, the study of incentives: how people get what they want, or need, especially when other peoplewant or need the same thing. Economists love incentives. They love to dream them up and enact them, study them and tinker with them. The typical economist believes the world has not yet invented a problem that he cannot fix if given a free hand to design the proper incentive scheme. His solution may not always be pretty—it may involve coercion or exorbitant penalties or the violation of civil liberties—but the original problem, rest assured, will be fixed. An incentive is a bullet, a lever, a key: an often tiny object with astonishing power to change a situation.

We all learn to respond to incentives, negative and positive, from the outset of life. If you toddle over to the hot stove and touch it, you burn a finger. But if you bring home straight A's from school, you get a new bike. If you are spotted picking your nose in class, you get ridiculed. But if you make the basketball team, you move up the social ladder. If you break curfew, you get grounded. But if you ace your SATs, you get to go to a good college. If you flunk out of law school, you have to go to work at your father's insurance company. But if you perform so well that a rival company comes calling, you become a vice president and no longer have to work for your father. If you become so excited about your new vice president job that you drive home at eighty mph, you get pulled over by the police and fined $100. But if you hit your sales projections and collect a year-end bonus, you not only aren't worried about the $100 ticket but can also afford to buy that Viking range you've always wanted—and on which your toddler can now burn her own finger.

An incentive is simply a means of urging people to do more of a good thing and less of a bad thing. But most incentives don't come about organically. Someone—an economist or a politician or a parent—has to invent them. Your three-year-old eats all her vegetables for a week? She wins a trip to the toy store. A big steelmaker belches too much smoke into the air? The company is fined for each cubic foot of pollutants over the legal limit. Too many Americans aren't paying their share of income tax? It was the economist Milton Friedman who helped come up with a solution to this one: automatic tax withholding from employees' paychecks.

Some of the most compelling incentives yet invented have been put in place to deter crime. Considering this fact, it might be worthwhile to take a familiar question—why is there so much crime in modern society?—and stand it on its head: why isn't there a lot more crime?

After all, every one of us regularly passes up opportunities to maim, steal, and defraud. The chance of going to jail—thereby losing your job, your house, and your freedom, all of which are essentially economic penalties—is certainly a strong incentive. But when it comes to crime, people also respond to moral incentives (they don't want to do something they consider wrong) and social incentives (they don't want to be seen by others as doing something wrong). For certain types of misbehavior, social incentives are terribly powerful. In an echo of Hester Prynne's scarlet letter, many American cities now fight prostitution with a \\\"shaming\\\" offensive, posting pictures of convicted johns (and prostitutes) on websites or on local-access television. Which is a more horrifying deterrent: a $500 fine for soliciting a prostitute or the thought of your friends and family ogling you on www.HookersAndJohns.com?

So through a complicated, haphazard, and constantly readjusted web of economic, social, and moral incentives, modern society does its best to militate against crime. Some people would argue that we don't do a very good job. But . . .

“Provocative… eye-popping.” — New York Times Book Review: Inside the List

“If Indiana Jones were an economist, he’d be Steven Levitt… Criticizing Freakonomics would be like criticizing a hot fudge sundae.” — Wall Street Journal

“The guy is interesting!” — Washington Post Book World

“The funkiest study of statistical mechanics ever by a world-renowned economist... Eye-opening and sometimes eye-popping” — Entertainment Weekly

“Steven Levitt has the most interesting mind in America... Prepare to be dazzled.” — Malcolm Gladwell, author of Blink and The Tipping Point

“Principles of economics are used to examine daily life in this fun read.” — People: Great Reads

“Levitt dissects complex real-world phenomena, e.g. baby-naming patterns and Sumo wrestling, with an economist’s laser.” — San Diego Union-Tribune

“Levitt is a number cruncher extraordinaire.” — Philadelphia Daily News

“Levitt is one of the most notorious economists of our age.” — Financial Times

“Hard to resist.” — Publishers Weekly (starred review)

“Freakonomics is politically incorrect in the best, most essential way.... This is bracing fun of the highest order.” — Kurt Andersen, host of public radio's Studio 360 and author of Turn of the Century

“Freakonomics was the ‘It’ book of 2005.” — Fort Worth Star-Telegram

“An eye-opening, and most interesting, approach to the world.” — Kirkus Reviews

“An unconventional economist defies conventional wisdom.” — Associated Press

“A showcase for Levitt’s intriguing explorations into a number of disparate topics…. There’s plenty of fun to be had.” — Salon.com

“One of the decade’s most intelligent and provocative books.” — The Daily Standard

“Freakonomics challenges conventional wisdom and makes for fun reading.” — Book Sense Picks and Notables

“The trivia alone is worth the cover price.” — New York Times Book Review

“An easy, funny read. Many unsolvable problems the Americans have could be solved with simple means.” — Business World

“Economics is not widely considered to be one of the sexier sciences.... Steven D. Levitt will change some minds.” — Amazon.com

\"},{\"id\":\"28269219T\",\"type\":\"Short Editorial\",\"linkText\":\"From Barnes & Noble\",\"typeId\":\"1008\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"2\",\"text\":\"Is this book's appeal due to its wacky revisionist title, its unsettling take on Roe v. Wade, or just its compulsively readable argument that economics does nothing more than study the incentives that drive us? Probably all of the above. What we do know is that it's the only economics book we've ever labeled a page-turner. An extraordinary work of social science explanation without oversimplification.\"},{\"id\":\"28269189T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"3\",\"text\":\"Economists can seem a little arrogant at times. They have a set of techniques and habits of thought that they regard as more ''rigorous'' than those of other social scientists. When they are successful -- one thinks of Amartya Sen's important work on the causes of famines, or Gary Becker's theory of marriage and rational behavior -- the result gets called economics. It might appear presumptuous of Steven Levitt to see himself as an all-purpose intellectual detective, fit to take on whatever puzzle of human behavior grabs his fancy. But on the evidence of Freakonomics, the presumption is earned.
— The New York York Times\"},{\"id\":\"28269187T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"4\",\"text\":\"Though the idea of listening to an economics text may bring to mind nightmarish visions of incomprehensible facts, figures and graphs, this audiobook is refreshingly accessible and engrossing. Journalist Dubner reads with just the right mix of enthusiasm and awe, revealing juicy morsels of wisdom on everything from what sumo wrestlers and teachers have in common (a propensity to cheat) to whether parents can really push their kids to greatness by buying them Baby Einstein toys and enlisting them in numerous before- and after-school activities (not really). The only section that doesn't translate well to the format is the final one on naming conventions. The lists of \\\"White Girl Names\\\" and \\\"Black Girl Names,\\\" and \\\"Low-End\\\" names and \\\"High-End\\\" names can be mind-numbing, though the text that breaks up these lists will intrigue. Overall, however, these unusual investigations by Levitt, the \\\"rogue\\\" of the subtitle, make for meaty-and entertaining-listening. Simultaneous release with the Morrow hardcover (Reviews, Mar. 14). (May) Copyright 2005 Reed Business Information. \"},{\"id\":\"28269188T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"5\",\"text\":\"Economist Levitt and Dubner (Turbulent Souls) team up in this intriguing, quirky look at life and how to understand better the world in a new way. In 2003, the New York Times Magazine sent Dubner to do a profile of Levitt, and the idea for this book was born. Levitt looks at a variety of data, including KKK membership rolls, online dating services, and names for children, and finds in the math underlying answers to difficult questions that have a freakish quality. The quirky chapters include the commonality between schoolteachers and sumo wrestlers, why drug dealers still live with their mothers, and what makes a perfect parent. The crisp, bright narration by Dubner enlivens this title, which will appeal to fans of Malcolm Gladwell's The Tipping Point as well as to economists. Recommended for university libraries supporting a business and economics curriculum and larger public libraries.-Dale Farris, Groves, TX Copyright 2005 Reed Business Information. \"},{\"id\":\"28269186T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"6\",\"text\":\"Why do drug dealers live at home? Levitt (Economics/Univ. of Chicago) and Dubner (Confessions of a Hero Worshiper, 2003, etc.), who profiled Levitt for the New York Times, team up to demolish conventional wisdom. To call Levitt a \\\"rogue economist\\\" may be a tad hyperbolic. Certainly this epitome of antistyle (\\\"his appearance is High Nerd: a plaid button-down shirt, nondescript khakis and a braided belt, brown sensible shoes\\\") views the workaday world with different eyes; the young economist teases out meaning from juxtapositions that simply would not occur to other researchers. Consider this, for instance: in the mid-1990s, just when the Clinton administration projected it was about to skyrocket, crime in the U.S. fell markedly. And why? Because, Levitt hazarded a few years ago, of the emergent effects of the Roe v. Wade decision: legalized abortion prevented the births of millions of poor people who, beset by social adversity, were \\\"much more likely than average to become criminals.\\\" The suggestion, Dubner writes, \\\"managed to offend just about everyone,\\\" conservative and liberal alike, but it had high explanatory value. Levitt hasn't shied away from controversy in other realms, either, preferring to let the numbers speak for themselves: a young man named Jake will earn more job interviews than one with the same credentials named DeShawn; the TV game show The Weakest Link, like society as a whole, discriminates against the elderly and Hispanics; it is human nature to cheat, and the higher up in the organization a person rises, the more likely it is that he or she will cheat. Oh, yes, and street-level drug dealers live at home with their moms because they have to; most earn well belowminimum wage but accept the bad pay and dangerous conditions to get a shot at the big time, playing in what in effect is a tournament. \\\"A crack gang works pretty much like the standard capitalist enterprise,\\\" Levitt and Dubner write, \\\"you have to be near the top of the pyramid to make a big wage.\\\" An eye-opening, and most interesting, approach to the world. \"},{\"id\":\"28269224T\",\"type\":\"Reading Group Guide\",\"linkText\":\"Reading Group Guide\",\"typeId\":\"1021\",\"abbr\":\"RGG\",\"maxToDisplay\":\"1\",\"displayOrder\":\"1\",\"text\":\"About the Book

Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? What kind of impact did Roe v. Wade have on violent crime?

These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded young scholar who studies the riddles of everyday life -- from cheating and crime to sports and child-rearing -- and whose conclusions regularly turn the conventional wisdom on its head. He usually begins with a mountain of data and a simple, unasked question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: Freakonomics.

Through forceful storytelling and wry insight, Levitt and co-author Stephen J. Dubner show that economics is, at root, the study of incentives -- how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they set out to explore the hidden side of ... well, everything. The inner workings of a crack gang. The truth about real-estate agents. The myths of campaign finance. The telltale marks of a cheating schoolteacher. The secrets of the Ku Klux Klan.

What unites all these stories is a belief that the modern world, despite a surfeit of obfuscation, complication, and downright deceit, is not impenetrable, is not unknowable, and - if the right questions are asked -- is even more intriguing than we think. All it takes is a new way of looking. Steven Levitt, through devilishly clever and clear-eyed thinking, shows how to see through all the clutter.

Freakonomics establishes this unconventional premise: if morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world.

Discussion Questions:

Most people think of economics as a dry subject matter concerning monetary and fiscal matters. How does Freakonomics change this definition?

Freakonomics argues that morality represent the way we'd like the world to work, whereas economics can show how the world really does work. Do you agree?

Freakonomics lists three varieties of incentives: social, moral, and financial. Can you think of others?

Freakonomics shows how the conventional wisdom is often shoddily formed. What are some instances of conventional wisdom that you've always doubted?

Does it seem as though \\\"experts\\\" truly hold too much power in the modern world, or are we lucky to have them?

What are some issues in your daily life toward which you can apply some Freakonomics-style thinking?

What were some of the most convincing arguments put forth in Freakonomics? What were some of the least convincing?

How does the argument linking Roe v. Wade to a drop in crime change your thinking about abortion?

How does the view of parenting in Freakonomics jibe with your own view?

After reading Freakonomics, do you think that cheating is more prevalent or less prevalent than you thought it was before you read the book?

About the authors

Steven Levitt is a Professor of Economics at the University of Chicago and an editor of The Journal of Political Economy. In January 2004 he was awarded the John Bates Clark medal -- for the economist under 40 who has made the greatest contribution to the discipline -- by the American Economic Association.

Stephen J. Dubner is the author of Confessions of a Hero Worshiper and Turbulent Souls and is a former writer and editor at the New York Times Magazine. He lives in New York City with his family.

\"},{\"id\":\"56906011T\",\"type\":\"Fatbrain Author Description\",\"linkText\":\"Author Description\",\"typeId\":\"1102\",\"abbr\":\"FBA\",\"maxToDisplay\":\"1\",\"displayOrder\":\"1\",\"text\":\"

Steven D. Levitt, a professor of economics at the University of Chicago, was awarded the John Bates Clark Medal, given to the most influential American economist under forty. He is also a founder of The Greatest Good, which applies Freakonomics-style thinking to business and philanthropy.

Stephen J. Dubner, an award-winning journalist and radio and TV personality, has worked for the New York Times and published three non-Freakonomics books. He is the host of Freakonomics Radio and Tell Me Something I Don't Know.

Stephen J. Dubner is an award-winning author, journalist, and radio and TV personality. He quit his first career—as an almost rock star—to become a writer. He has since taught English at Columbia, worked for The New York Times, and published three non-Freakonomics books.

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\n
Which is more dangerous: a gun or a swimming pool? What do schoolteachersand sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortionaffect the rate of violent crime?
\n
\n

Levitt and co-author Stephen J. Dubner show that economics is, at root, the study of incentives - how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of...well, everything. The inner working of a crack gang. The...

","Which is more dangerous: a gun or a swimming pool? What do schoolteachersand sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortionaffect the rate of violent crime? These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life - from cheating and crime to sports and child-rearing - and whose conclusions turn the conventional wisdom on its head. Thus the new field of study contained in this audiobook: Freakonomics.Levitt and co-author Stephen J. Dubner show that economics is, at root, the study of incentives - how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of...well, everything. The inner working of a crack gang. The...","v1_",[4669,4670],"Audio MP3",{"_225":5023,"_236":5024},{"_227":4851,"_229":230},{"_227":4851,"_229":230},{"_225":5026,"_236":5027},{"_227":235,"_229":230},{"_227":235,"_229":230},{"_240":5029},[5030],{"_37":5031,"_61":5032,"_222":-5,"_63":5033,"_57":5034},"gid://shopify/ProductImage/48955276198128","https://cdn.shopify.com/s/files/1/0737/7593/9824/files/199580794.jpg?v=1751407052",437,500,{"_240":5036},[5037],{"_37":5038,"_193":5039},"gid://shopify/MediaImage/40651033739504",{"_37":5040,"_61":5032,"_222":-5,"_63":5033,"_57":5034},"gid://shopify/ImageSource/40679850770672",[5042],{"_253":254,"_4697":5043},[5044],{"_253":256,"_4700":5045,"_4710":-5},{"_231":8,"_244":-5,"_37":5046,"_193":5047,"_246":5048,"_248":5049,"_250":5050,"_257":5016,"_79":256,"_258":-5,"_4709":122},"gid://shopify/ProductVariant/47095019077872",{"_204":4704,"_37":5031,"_61":5032,"_222":-5,"_63":5033,"_57":5034},{"_227":4851,"_229":230},{"_79":5015,"_210":5016},[5051],{"_253":254,"_255":256},{"_231":8,"_244":-5,"_37":5046,"_193":5053,"_246":5054,"_248":5055,"_250":5056,"_257":5016,"_79":256,"_258":-5,"_4709":122},{"_204":4704,"_37":5031,"_61":5032,"_222":-5,"_63":5033,"_57":5034},{"_227":4851,"_229":230},{"_79":5015,"_210":5016},[5057],{"_253":254,"_255":256},[],{"_212":-5,"_79":-5},{"_255":5016},{"_255":4724},{"_255":4726},{"_255":5064},"2005-04-12T05:00:00Z",{"_255":4893},{"_255":5067},"2005-04-08T04:00:00Z",{"_255":5021},{"_255":4751},{"_255":5071},"[{\"contributorId\":4777984,\"firstName\":\"Steven D.\",\"lastName\":\"Levitt\",\"jobName\":\"Author\",\"jobPrimary\":true,\"jobType\":\"Creative\",\"sequenceNumber\":1},{\"contributorId\":14117720,\"firstName\":\"Stephen\",\"lastName\":\"J. Dubner\",\"jobName\":\"Author\",\"jobPrimary\":false,\"jobType\":\"Creative\",\"sequenceNumber\":2},{\"contributorId\":14117720,\"firstName\":\"Stephen\",\"lastName\":\"J. Dubner\",\"jobName\":\"Narrated by\",\"jobPrimary\":false,\"jobType\":\"Creative\",\"sequenceNumber\":3}]",{"_255":5073},"Unabridged",{"_255":4765},{"_255":4087},{"_255":4771},{"_255":4771},{"_4777":4778,"_255":5079},"A1",{"_4777":5081,"_255":5082},"json","[{\"Key\":\"DCVendorName\",\"Value\":\"Overdrive\"},{\"Key\":\"Duration\",\"Value\":\"23199\"},{\"Key\":\"eGiftStatusCode\",\"Value\":\"N\"},{\"Key\":\"equivalentCDCount\",\"Value\":\"6\"},{\"Key\":\"FileSize\",\"Value\":\"185828426\"},{\"Key\":\"SampleEAN\",\"Value\":\"2980060842957\"},{\"Key\":\"vendorId\",\"Value\":\"0004000348\"}]",[5084,5085,5086,5088,5090,-5,5091,5093,5095,5096,-5,-5,-5,-5,5097,5098,-5,-5,-5,5100,5102,5104,-5,-5,-5,-5,-5,-5,-5,5106,5107,-5,-5,-5],{"_266":267,"_268":299,"_255":4765},{"_266":267,"_268":4767,"_255":4087},{"_266":267,"_268":269,"_255":5087},"[{\"contributorId\":4777984,\"fullName\":\"Steven D. Levitt\",\"jobName\":\"Author\",\"sequenceNumber\":1},{\"contributorId\":14117720,\"fullName\":\"Stephen J. Dubner\",\"jobName\":\"Author\",\"sequenceNumber\":2},{\"contributorId\":14117720,\"fullName\":\"Stephen J. Dubner\",\"jobName\":\"Narrated by\",\"sequenceNumber\":3}]",{"_266":267,"_268":281,"_255":5089},"Audiobook (MP3)",{"_266":267,"_268":284,"_255":5021},{"_266":267,"_268":291,"_255":5092},"211",{"_266":267,"_268":295,"_255":5094},"[{\"id\":\"4060290T\",\"type\":\"Excerpt\",\"linkText\":\"Read an Excerpt\",\"typeId\":\"1005\",\"abbr\":\"EXC\",\"maxToDisplay\":\"1\",\"displayOrder\":\"1\",\"text\":\"

Chapter One

What Do Schoolteachers
and Sumo Wrestlers
Have in Common?

The foregoing is excerpted from Freakonomics by Steven D. Levitt and Stephen J Dubner. All rights reserved. No part of this book may be used or reproduced without written permission from HarperCollins Publishers, 10 East 53rd Street, New York, NY 10022
\"},{\"id\":\"6015744T\",\"type\":\"First Chapter\",\"linkText\":\"Read a Sample Chapter\",\"typeId\":\"1010\",\"abbr\":\"EXC\",\"maxToDisplay\":\"1\",\"displayOrder\":\"2\",\"text\":\"Freakonomics Rev Ed
A Rogue Economist Explores the Hidden Side of Everything

Chapter One

What Do Schoolteachers and Sumo Wrestlers Have in Common?

After the fine was enacted, the number of late pickups promptly went . . . up. Before long there were twenty late pickups per week, more than double the original average. The incentive had plainly backfired.

Economics is, at root, the study of incentives: how people get what they want, or need, especially when other peoplewant or need the same thing. Economists love incentives. They love to dream them up and enact them, study them and tinker with them. The typical economist believes the world has not yet invented a problem that he cannot fix if given a free hand to design the proper incentive scheme. His solution may not always be pretty—it may involve coercion or exorbitant penalties or the violation of civil liberties—but the original problem, rest assured, will be fixed. An incentive is a bullet, a lever, a key: an often tiny object with astonishing power to change a situation.

We all learn to respond to incentives, negative and positive, from the outset of life. If you toddle over to the hot stove and touch it, you burn a finger. But if you bring home straight A's from school, you get a new bike. If you are spotted picking your nose in class, you get ridiculed. But if you make the basketball team, you move up the social ladder. If you break curfew, you get grounded. But if you ace your SATs, you get to go to a good college. If you flunk out of law school, you have to go to work at your father's insurance company. But if you perform so well that a rival company comes calling, you become a vice president and no longer have to work for your father. If you become so excited about your new vice president job that you drive home at eighty mph, you get pulled over by the police and fined $100. But if you hit your sales projections and collect a year-end bonus, you not only aren't worried about the $100 ticket but can also afford to buy that Viking range you've always wanted—and on which your toddler can now burn her own finger.

After all, every one of us regularly passes up opportunities to maim, steal, and defraud. The chance of going to jail—thereby losing your job, your house, and your freedom, all of which are essentially economic penalties—is certainly a strong incentive. But when it comes to crime, people also respond to moral incentives (they don't want to do something they consider wrong) and social incentives (they don't want to be seen by others as doing something wrong). For certain types of misbehavior, social incentives are terribly powerful. In an echo of Hester Prynne's scarlet letter, many American cities now fight prostitution with a \\\"shaming\\\" offensive, posting pictures of convicted johns (and prostitutes) on websites or on local-access television. Which is a more horrifying deterrent: a $500 fine for soliciting a prostitute or the thought of your friends and family ogling you on www.HookersAndJohns.com?

Freakonomics Rev Ed
A Rogue Economist Explores the Hidden Side of Everything. Copyright © by Steven Levitt. Reprinted by permission of HarperCollins Publishers, Inc. All rights reserved. Available now wherever books are sold. \"},{\"id\":\"4586239T\",\"type\":\"Short Editorial\",\"linkText\":\"From Barnes & Noble\",\"typeId\":\"1008\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"1\",\"text\":\"Is this book's appeal due to its wacky revisionist title, its unsettling take on Roe v. Wade, or just its compulsively readable argument that economics does nothing more than study the incentives that drive us? Probably all of the above. What we do know is that it's the only economics book we've ever labeled a page-turner. An extraordinary work of social science explanation without oversimplification.\"},{\"id\":\"3837207T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"2\",\"text\":\"Economists can seem a little arrogant at times. They have a set of techniques and habits of thought that they regard as more ''rigorous'' than those of other social scientists. When they are successful -- one thinks of Amartya Sen's important work on the causes of famines, or Gary Becker's theory of marriage and rational behavior -- the result gets called economics. It might appear presumptuous of Steven Levitt to see himself as an all-purpose intellectual detective, fit to take on whatever puzzle of human behavior grabs his fancy. But on the evidence of Freakonomics, the presumption is earned.
— The New York York Times\"},{\"id\":\"4917109T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"3\",\"text\":\"Though the idea of listening to an economics text may bring to mind nightmarish visions of incomprehensible facts, figures and graphs, this audiobook is refreshingly accessible and engrossing. Journalist Dubner reads with just the right mix of enthusiasm and awe, revealing juicy morsels of wisdom on everything from what sumo wrestlers and teachers have in common (a propensity to cheat) to whether parents can really push their kids to greatness by buying them Baby Einstein toys and enlisting them in numerous before- and after-school activities (not really). The only section that doesn't translate well to the format is the final one on naming conventions. The lists of \\\"White Girl Names\\\" and \\\"Black Girl Names,\\\" and \\\"Low-End\\\" names and \\\"High-End\\\" names can be mind-numbing, though the text that breaks up these lists will intrigue. Overall, however, these unusual investigations by Levitt, the \\\"rogue\\\" of the subtitle, make for meaty-and entertaining-listening. Simultaneous release with the Morrow hardcover (Reviews, Mar. 14). (May) Copyright 2005 Reed Business Information. \"},{\"id\":\"3729380T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"4\",\"text\":\"Economist Levitt and Dubner (Turbulent Souls) team up in this intriguing, quirky look at life and how to understand better the world in a new way. In 2003, the New York Times Magazine sent Dubner to do a profile of Levitt, and the idea for this book was born. Levitt looks at a variety of data, including KKK membership rolls, online dating services, and names for children, and finds in the math underlying answers to difficult questions that have a freakish quality. The quirky chapters include the commonality between schoolteachers and sumo wrestlers, why drug dealers still live with their mothers, and what makes a perfect parent. The crisp, bright narration by Dubner enlivens this title, which will appeal to fans of Malcolm Gladwell's The Tipping Point as well as to economists. Recommended for university libraries supporting a business and economics curriculum and larger public libraries.-Dale Farris, Groves, TX Copyright 2005 Reed Business Information. \"},{\"id\":\"5307667T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"5\",\"text\":\"Why do drug dealers live at home? Levitt (Economics/Univ. of Chicago) and Dubner (Confessions of a Hero Worshiper, 2003, etc.), who profiled Levitt for the New York Times, team up to demolish conventional wisdom. To call Levitt a \\\"rogue economist\\\" may be a tad hyperbolic. Certainly this epitome of antistyle (\\\"his appearance is High Nerd: a plaid button-down shirt, nondescript khakis and a braided belt, brown sensible shoes\\\") views the workaday world with different eyes; the young economist teases out meaning from juxtapositions that simply would not occur to other researchers. Consider this, for instance: in the mid-1990s, just when the Clinton administration projected it was about to skyrocket, crime in the U.S. fell markedly. And why? Because, Levitt hazarded a few years ago, of the emergent effects of the Roe v. Wade decision: legalized abortion prevented the births of millions of poor people who, beset by social adversity, were \\\"much more likely than average to become criminals.\\\" The suggestion, Dubner writes, \\\"managed to offend just about everyone,\\\" conservative and liberal alike, but it had high explanatory value. Levitt hasn't shied away from controversy in other realms, either, preferring to let the numbers speak for themselves: a young man named Jake will earn more job interviews than one with the same credentials named DeShawn; the TV game show The Weakest Link, like society as a whole, discriminates against the elderly and Hispanics; it is human nature to cheat, and the higher up in the organization a person rises, the more likely it is that he or she will cheat. Oh, yes, and street-level drug dealers live at home with their moms because they have to; most earn well belowminimum wage but accept the bad pay and dangerous conditions to get a shot at the big time, playing in what in effect is a tournament. \\\"A crack gang works pretty much like the standard capitalist enterprise,\\\" Levitt and Dubner write, \\\"you have to be near the top of the pyramid to make a big wage.\\\" An eye-opening, and most interesting, approach to the world. \"},{\"id\":\"3920750T\",\"type\":\"Reading Group Guide\",\"linkText\":\"Reading Group Guide\",\"typeId\":\"1021\",\"abbr\":\"RGG\",\"maxToDisplay\":\"1\",\"displayOrder\":\"1\",\"text\":\"About the Book

Discussion Questions:

Most people think of economics as a dry subject matter concerning monetary and fiscal matters. How does Freakonomics change this definition?

Freakonomics argues that morality represent the way we'd like the world to work, whereas economics can show how the world really does work. Do you agree?

Freakonomics lists three varieties of incentives: social, moral, and financial. Can you think of others?

Freakonomics shows how the conventional wisdom is often shoddily formed. What are some instances of conventional wisdom that you've always doubted?

Does it seem as though \\\"experts\\\" truly hold too much power in the modern world, or are we lucky to have them?

What are some issues in your daily life toward which you can apply some Freakonomics-style thinking?

What were some of the most convincing arguments put forth in Freakonomics? What were some of the least convincing?

How does the argument linking Roe v. Wade to a drop in crime change your thinking about abortion?

How does the view of parenting in Freakonomics jibe with your own view?

After reading Freakonomics, do you think that cheating is more prevalent or less prevalent than you thought it was before you read the book?

About the authors

\"},{\"id\":\"4855471T\",\"type\":\"Fatbrain Author Description\",\"linkText\":\"Author Description\",\"typeId\":\"1102\",\"abbr\":\"FBA\",\"maxToDisplay\":\"1\",\"displayOrder\":\"1\",\"text\":\"

Stephen J. Dubner, an award-winning journalist and radio and TV personality, has worked for the New York Times and published three non-Freakonomics books. He is the host of Freakonomics Radio and Tell Me Something I Don't Know.

Stephen J. Dubner is an award-winning author, journalist, and radio and TV personality. He quit his first career—as an almost rock star—to become a writer. He has since taught English at Columbia, worked for The New York Times, and published three non-Freakonomics books.

\"},{\"id\":\"18464273T\",\"type\":\"Fatbrain Author Description\",\"linkText\":\"Author Description\",\"typeId\":\"1102\",\"abbr\":\"FBA\",\"maxToDisplay\":\"1\",\"displayOrder\":\"2\",\"text\":\"

Steven D. Levitt, a professor of economics at the University of Chicago, was awarded the John Bates Clark medal, given to the most influential American economist under the age of forty. He is also a founder of The Greatest Good, which applies Freakonomics-style thinking to business and philanthropy.

Stephen J. Dubner is an award-winning author, journalist, and radio and TV personality. He quit his first career—as an almost-rock-star—to become a writer. He has worked for The New York Times and published three non-Freakonomics books. He lives with his family in New York City.

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Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortion affect the rate of violent crime?

Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. They usually begin with a mountain of data and a simple question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: Freakonomics.

What unites all these stories is a belief that the modern world, despite a great deal of complexity and downright deceit, is not impenetrable, is not unknowable, and—if the right questions are asked—is even more intriguing than we think. All it takes is a new way of looking.

Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world.

Bonus material added to the revised and expanded 2006 edition

The original New York Times Magazine article about Steven D. Levitt by Stephen J. Dubner, which led to the creation of this book.
\n
\n
Seven “Freakonomics” columns written for the New York Times Magazine, published between August 2005 and April 2006.
\n
\n
Selected entries from the Freakonomics blog, posted between April 2005 and May 2006 at http://www.freakonomics.com/blog/.
\n

","Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortion affect the rate of violent crime?These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life—from cheating and crime to sports and child-rearing—and whose conclusions turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. They usually begin with a mountain of data and a simple question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: Freakonomics.Through forceful storytelling and wry insight, Levitt and Dubner show that economics is, at root, the study of incentives—how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of . . . well, everything. The inner workings of a crack gang. The truth about real-estate agents. The myths of campaign finance. The telltale marks of a cheating schoolteacher. The secrets of the Ku Klux Klan. What unites all these stories is a belief that the modern world, despite a great deal of complexity and downright deceit, is not impenetrable, is not unknowable, and—if the right questions are asked—is even more intriguing than we think. All it takes is a new way of looking. Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world.Bonus material added to the revised and expanded 2006 edition The original New York Times Magazine article about Steven D. Levitt by Stephen J. Dubner, which led to the creation of this book. Seven “Freakonomics” columns written for the New York Times Magazine, published between August 2005 and April 2006. Selected entries from the Freakonomics blog, posted between April 2005 and May 2006 at http://www.freakonomics.com/blog/.",[4669,4670],{"_225":5116,"_236":5118},{"_227":5117,"_229":230},"12.99",{"_227":5117,"_229":230},{"_225":5120,"_236":5121},{"_227":235,"_229":230},{"_227":235,"_229":230},{"_240":5123},[5124],{"_37":5125,"_61":5126,"_222":-5,"_63":5127,"_57":320},"gid://shopify/ProductImage/47492305879280","https://cdn.shopify.com/s/files/1/0737/7593/9824/files/583187368.jpg?v=1743061115",1328,{"_240":5129},[5130],{"_37":5131,"_193":5132},"gid://shopify/MediaImage/39074854994160",{"_37":5133,"_61":5126,"_222":-5,"_63":5127,"_57":320},"gid://shopify/ImageSource/39094804906224",[5135],{"_253":254,"_4697":5136},[5137],{"_253":256,"_4700":5138,"_4710":-5},{"_231":122,"_244":-5,"_37":5139,"_193":5140,"_246":5141,"_248":5142,"_250":5143,"_257":5111,"_79":256,"_258":-5,"_4709":8},"gid://shopify/ProductVariant/47153379639536",{"_204":4704,"_37":5125,"_61":5126,"_222":-5,"_63":5127,"_57":320},{"_227":5117,"_229":230},{"_79":4843,"_210":5111},[5144],{"_253":254,"_255":256},{"_231":122,"_244":-5,"_37":5139,"_193":5146,"_246":5147,"_248":5148,"_250":5149,"_257":5111,"_79":256,"_258":-5,"_4709":8},{"_204":4704,"_37":5125,"_61":5126,"_222":-5,"_63":5127,"_57":320},{"_227":5117,"_229":230},{"_79":4843,"_210":5111},[5150],{"_253":254,"_255":256},[],{"_212":-5,"_79":-5},{"_255":5111},{"_255":209},{"_255":4726},{"_255":5157},"2010-02-17T05:00:00Z",{"_255":4893},{"_255":5160},"2010-02-13T05:00:00Z",{"_255":4897},{"_255":209},{"_255":4751},{"_255":5165},"[\"Discover Title (p145)\"]",{"_255":4907},{"_255":5168},"Revised and Expanded",{"_255":4765},{"_255":4087},{"_255":5172},"EA",{"_255":5174},"ER",{"_4777":4778,"_255":5176},"EP",{"_4777":5081,"_255":5178},"[{\"Key\":\"BrowseMinutes\",\"Value\":\"60\"},{\"Key\":\"DCVendorName\",\"Value\":\"HARPERCOLLINS\"},{\"Key\":\"DigitalSampleCode\",\"Value\":\"Y\"},{\"Key\":\"eGiftStatusCode\",\"Value\":\"Y\"},{\"Key\":\"FileSize\",\"Value\":\"1055504\"},{\"Key\":\"hasDRM\",\"Value\":\"1\"},{\"Key\":\"IngestionDCMerchNum\",\"Value\":\"38888\"},{\"Key\":\"isBrowsable\",\"Value\":\"1\"},{\"Key\":\"isEnhanced\",\"Value\":\"0\"},{\"Key\":\"isLoanable\",\"Value\":\"0\"},{\"Key\":\"LoanDays\",\"Value\":\"0\"},{\"Key\":\"MaxLoans\",\"Value\":\"0\"},{\"Key\":\"SampleEAN\",\"Value\":\"2980061792800\"},{\"Key\":\"SoldBy\",\"Value\":\"HARPERCOLLINS\"},{\"Key\":\"vendorId\",\"Value\":\"0025100001\"},{\"Key\":\"WebReadCode\",\"Value\":\"Y\"}]",[5180,5181,5182,5183,5184,5185,5187,5189,5191,5192,-5,-5,-5,-5,5193,5194,-5,-5,-5,5195,5197,-5,-5,-5,-5,5199,-5,-5,-5,5202,5203,-5,-5,-5],{"_266":267,"_268":299,"_255":4765},{"_266":267,"_268":4767,"_255":4087},{"_266":267,"_268":269,"_255":4920},{"_266":267,"_268":281,"_255":209},{"_266":267,"_268":284,"_255":209},{"_266":267,"_268":287,"_255":5186},"HARPERCOLLINS",{"_266":267,"_268":291,"_255":5188},"277",{"_266":267,"_268":295,"_255":5190},"[{\"id\":\"28269218T\",\"type\":\"Excerpt\",\"linkText\":\"Read an Excerpt\",\"typeId\":\"1005\",\"abbr\":\"EXC\",\"maxToDisplay\":\"1\",\"displayOrder\":\"1\",\"text\":\"

Chapter One

What Do Schoolteachers
and Sumo Wrestlers
Have in Common?

Chapter One

What Do Schoolteachers and Sumo Wrestlers Have in Common?

After the fine was enacted, the number of late pickups promptly went . . . up. Before long there were twenty late pickups per week, more than double the original average. The incentive had plainly backfired.

Economics is, at root, the study of incentives: how people get what they want, or need, especially when other peoplewant or need the same thing. Economists love incentives. They love to dream them up and enact them, study them and tinker with them. The typical economist believes the world has not yet invented a problem that he cannot fix if given a free hand to design the proper incentive scheme. His solution may not always be pretty—it may involve coercion or exorbitant penalties or the violation of civil liberties—but the original problem, rest assured, will be fixed. An incentive is a bullet, a lever, a key: an often tiny object with astonishing power to change a situation.

We all learn to respond to incentives, negative and positive, from the outset of life. If you toddle over to the hot stove and touch it, you burn a finger. But if you bring home straight A's from school, you get a new bike. If you are spotted picking your nose in class, you get ridiculed. But if you make the basketball team, you move up the social ladder. If you break curfew, you get grounded. But if you ace your SATs, you get to go to a good college. If you flunk out of law school, you have to go to work at your father's insurance company. But if you perform so well that a rival company comes calling, you become a vice president and no longer have to work for your father. If you become so excited about your new vice president job that you drive home at eighty mph, you get pulled over by the police and fined $100. But if you hit your sales projections and collect a year-end bonus, you not only aren't worried about the $100 ticket but can also afford to buy that Viking range you've always wanted—and on which your toddler can now burn her own finger.

After all, every one of us regularly passes up opportunities to maim, steal, and defraud. The chance of going to jail—thereby losing your job, your house, and your freedom, all of which are essentially economic penalties—is certainly a strong incentive. But when it comes to crime, people also respond to moral incentives (they don't want to do something they consider wrong) and social incentives (they don't want to be seen by others as doing something wrong). For certain types of misbehavior, social incentives are terribly powerful. In an echo of Hester Prynne's scarlet letter, many American cities now fight prostitution with a \\\"shaming\\\" offensive, posting pictures of convicted johns (and prostitutes) on websites or on local-access television. Which is a more horrifying deterrent: a $500 fine for soliciting a prostitute or the thought of your friends and family ogling you on www.HookersAndJohns.com?

Freakonomics Rev Ed
A Rogue Economist Explores the Hidden Side of Everything. Copyright © by Steven Levitt. Reprinted by permission of HarperCollins Publishers, Inc. All rights reserved. Available now wherever books are sold. \"},{\"id\":\"28269219T\",\"type\":\"Short Editorial\",\"linkText\":\"From Barnes & Noble\",\"typeId\":\"1008\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"1\",\"text\":\"Is this book's appeal due to its wacky revisionist title, its unsettling take on Roe v. Wade, or just its compulsively readable argument that economics does nothing more than study the incentives that drive us? Probably all of the above. What we do know is that it's the only economics book we've ever labeled a page-turner. An extraordinary work of social science explanation without oversimplification.\"},{\"id\":\"28269189T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"2\",\"text\":\"Economists can seem a little arrogant at times. They have a set of techniques and habits of thought that they regard as more ''rigorous'' than those of other social scientists. When they are successful -- one thinks of Amartya Sen's important work on the causes of famines, or Gary Becker's theory of marriage and rational behavior -- the result gets called economics. It might appear presumptuous of Steven Levitt to see himself as an all-purpose intellectual detective, fit to take on whatever puzzle of human behavior grabs his fancy. But on the evidence of Freakonomics, the presumption is earned.
— The New York York Times\"},{\"id\":\"28269187T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"3\",\"text\":\"Though the idea of listening to an economics text may bring to mind nightmarish visions of incomprehensible facts, figures and graphs, this audiobook is refreshingly accessible and engrossing. Journalist Dubner reads with just the right mix of enthusiasm and awe, revealing juicy morsels of wisdom on everything from what sumo wrestlers and teachers have in common (a propensity to cheat) to whether parents can really push their kids to greatness by buying them Baby Einstein toys and enlisting them in numerous before- and after-school activities (not really). The only section that doesn't translate well to the format is the final one on naming conventions. The lists of \\\"White Girl Names\\\" and \\\"Black Girl Names,\\\" and \\\"Low-End\\\" names and \\\"High-End\\\" names can be mind-numbing, though the text that breaks up these lists will intrigue. Overall, however, these unusual investigations by Levitt, the \\\"rogue\\\" of the subtitle, make for meaty-and entertaining-listening. Simultaneous release with the Morrow hardcover (Reviews, Mar. 14). (May) Copyright 2005 Reed Business Information. \"},{\"id\":\"28269188T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"4\",\"text\":\"Economist Levitt and Dubner (Turbulent Souls) team up in this intriguing, quirky look at life and how to understand better the world in a new way. In 2003, the New York Times Magazine sent Dubner to do a profile of Levitt, and the idea for this book was born. Levitt looks at a variety of data, including KKK membership rolls, online dating services, and names for children, and finds in the math underlying answers to difficult questions that have a freakish quality. The quirky chapters include the commonality between schoolteachers and sumo wrestlers, why drug dealers still live with their mothers, and what makes a perfect parent. The crisp, bright narration by Dubner enlivens this title, which will appeal to fans of Malcolm Gladwell's The Tipping Point as well as to economists. Recommended for university libraries supporting a business and economics curriculum and larger public libraries.-Dale Farris, Groves, TX Copyright 2005 Reed Business Information. \"},{\"id\":\"28269186T\",\"type\":\"Review\",\"linkText\":\"From The Critics\",\"typeId\":\"1002\",\"abbr\":\"REV\",\"maxToDisplay\":\"255\",\"displayOrder\":\"5\",\"text\":\"Why do drug dealers live at home? Levitt (Economics/Univ. of Chicago) and Dubner (Confessions of a Hero Worshiper, 2003, etc.), who profiled Levitt for the New York Times, team up to demolish conventional wisdom. To call Levitt a \\\"rogue economist\\\" may be a tad hyperbolic. Certainly this epitome of antistyle (\\\"his appearance is High Nerd: a plaid button-down shirt, nondescript khakis and a braided belt, brown sensible shoes\\\") views the workaday world with different eyes; the young economist teases out meaning from juxtapositions that simply would not occur to other researchers. Consider this, for instance: in the mid-1990s, just when the Clinton administration projected it was about to skyrocket, crime in the U.S. fell markedly. And why? Because, Levitt hazarded a few years ago, of the emergent effects of the Roe v. Wade decision: legalized abortion prevented the births of millions of poor people who, beset by social adversity, were \\\"much more likely than average to become criminals.\\\" The suggestion, Dubner writes, \\\"managed to offend just about everyone,\\\" conservative and liberal alike, but it had high explanatory value. Levitt hasn't shied away from controversy in other realms, either, preferring to let the numbers speak for themselves: a young man named Jake will earn more job interviews than one with the same credentials named DeShawn; the TV game show The Weakest Link, like society as a whole, discriminates against the elderly and Hispanics; it is human nature to cheat, and the higher up in the organization a person rises, the more likely it is that he or she will cheat. Oh, yes, and street-level drug dealers live at home with their moms because they have to; most earn well belowminimum wage but accept the bad pay and dangerous conditions to get a shot at the big time, playing in what in effect is a tournament. \\\"A crack gang works pretty much like the standard capitalist enterprise,\\\" Levitt and Dubner write, \\\"you have to be near the top of the pyramid to make a big wage.\\\" An eye-opening, and most interesting, approach to the world. \"},{\"id\":\"28269224T\",\"type\":\"Reading Group Guide\",\"linkText\":\"Reading Group Guide\",\"typeId\":\"1021\",\"abbr\":\"RGG\",\"maxToDisplay\":\"1\",\"displayOrder\":\"1\",\"text\":\"About the Book

Discussion Questions:

Most people think of economics as a dry subject matter concerning monetary and fiscal matters. How does Freakonomics change this definition?

Freakonomics argues that morality represent the way we'd like the world to work, whereas economics can show how the world really does work. Do you agree?

Freakonomics lists three varieties of incentives: social, moral, and financial. Can you think of others?

Freakonomics shows how the conventional wisdom is often shoddily formed. What are some instances of conventional wisdom that you've always doubted?

Does it seem as though \\\"experts\\\" truly hold too much power in the modern world, or are we lucky to have them?

What are some issues in your daily life toward which you can apply some Freakonomics-style thinking?

What were some of the most convincing arguments put forth in Freakonomics? What were some of the least convincing?

How does the argument linking Roe v. Wade to a drop in crime change your thinking about abortion?

How does the view of parenting in Freakonomics jibe with your own view?

After reading Freakonomics, do you think that cheating is more prevalent or less prevalent than you thought it was before you read the book?

About the authors

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