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El punto clave (The Tipping Point)

By Malcolm Gladwell
Narrated by: Edson Matus
Unabridged — 9 hours, 6 minutes
Audiobook
$16.99
By Malcolm Gladwell
Narrated by: Edson Matus
Unabridged — 9 hours, 6 minutes
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¿Cómo surgen las epidemias, las modas, los éxitos de venta, el fenómeno de boca a boca o cualquiera de esos pequeños cambios que sacuden nuestra vida cotidiana al provocar grandes efectos?

En esta obra revolucionaria que ocupa desde hace años los primeros puestos en las listas de ventas de Estados Unidos, Gladwell, un auténtico gurú de los negocios, analiza la trayectoria de varios productos y tendencias de gran éxito hasta descubrir cómo y p…

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