Retail Management: Principles and Practices

Indian retail business is undergoing dramatic transformation. The retail sector is characterized by a high degree of fragmentation with over 5 million outlets. Due to their small size, and unlike retailers in developed countries, Indian retailers have very little bargaining power vis-Ã-vis the manufacturers. In the emerging scenario, traditional formats of retailing (like hawkers, grocers, and paan shops) are now co-existing with modern formats like supermarkets and non-store retailing channels,…