Marketing in the Age of Google, Revised and Updated: Your Online Strategy IS Your Business Strategy
By Vanessa Fox
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By Vanessa Fox
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Search has changed everything. Has your business harnessed its full potential?
A business's search strategy can have a dramatic impact on how consumers interact with that business. But even more importantly, search engine activity provides amazingly useful data about customer behavior, needs, and motivations. In this non-technical book for executives, business owners, and marketers, search engine strategy guru Vanessa Fox—who created Google's portal for site owners, Google Webmaster Ce…
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ComputersBusinessNonfictionInternet & World Wide WebMarketing & SalesComputer Business & CultureBusiness TechnologyIndustriesMarketingE-CommerceTechnology IndustriesSearching the WebMarketing - General & MiscellaneousE-Commerce - History & CultureE-Commerce - General & MiscellaneousComputer Industry - General & MiscellaneousOnline Marketing


