The Whuffie Factor: Using the Power of Social Networks to Build Your Business
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Everyone knows about blogs and social networks such as Facebook and Twitter. And they've heard about someone who has used them to grow a huge customer base. Everyone wants to be hands-on, grassroots, and interactive. But what does this mean? And more to the point, how do you do it? While The Whuffie Factor traverses the landscape of Web 2.0 and shows how to become a player, it is not just another book about online marketing. People see the huge business potential of the online world and the firs…
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BusinessComputersNonfictionMarketing & SalesSmall BusinessBusiness Life & CareersComputer Business & CultureInternet & World Wide WebBusiness TechnologyEnterprise Computing SystemsNetworking & TelecommunicationsCareers & EmploymentE-CommerceMarketingPublic RelationsSmall Business - General & MiscellaneousCareer DevelopmentWeb-Based Small BusinessOnline MarketingEnterprise Networks



