Marketing & Sales Management

What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales

Marketing Kit for Dummies

Sales Force Management

TKO Sales!: Ten Knockout Strategies for Selling More of Anything

International Marketing

The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI

New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development

How to Write a Marketing Plan

Winning New Business: Essential Selling Skills for Non-Sales People

Lead Generation For Dummies

Stanley Marcus: The Relentless Reign of a Merchant Prince

The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million

Develop Your Marketing Skills

Marketing Management: A Strategic Decisionmaking Approach

Demand: Creating What People Love Before They Know They Want It

Instant Referrals

Building a Winning Sales Force: Powerful Strategies for Driving High Performance

Marketing Strategy: A Decision Focused Approach

Fundamentals of Sales Management for the Newly Appointed Sales Manager

How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients

The Marketing Accountability Imperative: Driving Superior Returns on Marketing Investments

The Accidental Sales Manager: How to Take Control and Lead Your Sales Team to Record Profits

The Long Tail: Why the Future of Business Is Selling Less of More

The Sales Advantage: How to Get It, Keep It, and Sell More Than Ever